Turn Clicks into Customers.
Make Your Google Ads Work Harder for Your Business.
I help make your business more profitable through Google Ads management. The goal is simple: build campaigns that reach the right audience, generate high-quality enquiries and support sales while giving you more time to focus on your business.
With 10+ years of hands-on Google Ads experience, I focus on campaign management, ROI, conversion tracking, landing pages and data-driven PPC strategy.
More than clicks. A complete PPC growth system.
Google Ads works best when campaign structure, targeting, landing pages, tracking and optimization work together.
Advanced Campaign Management
Structured campaign management designed around business goals, search intent, budgets and measurable outcomes.
High-Quality Lead Generation
Reach users actively searching for your products or services and build campaigns around qualified enquiries, supported by a focused performance marketing strategy.
Sales Boosting Strategies
Optimize paid search around purchase intent, conversion actions and opportunities to improve return on advertising spend.
Landing Page Design
Create or improve landing pages so ad traffic has a clearer path from click to enquiry or purchase, with the wider website experience in mind.
Revamp Non-Performing Campaigns
Review keywords, ads, bids, targeting, search terms and landing pages to identify where performance can improve.
Proven PPC Growth Formula
Combine research, campaign structure, conversion tracking and ongoing optimization instead of simply running ads.
Experienced PPC Management for Real Business Goals
Google Ads Expert with 10+ Years of Experience
I have accumulated over ten years of hands-on experience overseeing and optimizing marketing campaigns on Google Ads. My focus has consistently been on generating a return on investment (ROI) and making advertising efforts financially effective.
As a PPC specialist, I bring experience across search engine marketing (SEM), conversion rate optimization (CRO), conversion tracking and data-driven digital strategy.
Looking to improve conversions and maximize ROI? Campaign strategy should be built around your market, search behaviour, budget and actual business objectives.
PPC Strategy Across Different Industries
Campaigns can be adapted to the audience, sales cycle and conversion goal.
Construction & Real Estate
Focus on local leads, property visibility and relevant searches, with local search visibility supporting the paid campaign.
Manufacturing
Target industrial buyers and increase product enquiries.
Telecommunications
Drive customer acquisition through targeted paid search.
Clinics & Diagnostics
Build campaigns around appointments and patient enquiries.
Nonprofit Organizations
Support awareness and fundraising objectives through PPC.
Business Consulting
Generate targeted leads for consulting services.
Travel & Tourism
Attract travellers and support booking opportunities.
Professional Services
Drive leads and improve client engagement.
Educational Institutions
Increase student enquiries and enrollment opportunities.
Financial Services
Reach users searching for financial advice and services.
Doctors & Surgeons
Support patient acquisition and practice visibility.
E-commerce & Beauty
Support online sales, bookings and customer acquisition.
Why businesses use Pay-Per-Click advertising
Get Fast Results
Paid search can provide immediate visibility and traffic to your website or landing pages once campaigns are active.
Control Your Budget
Set advertising budgets and adjust campaign spending based on performance and business priorities.
Better Targeting
Reach users actively searching for relevant products and services with precise targeting.
Brand Exposure
Paid search can increase brand visibility even when users do not immediately click an advertisement.
Track Results
Campaign performance can be monitored through detailed analytics and conversion data, alongside the broader digital marketing strategy.
Increase Revenue
Well-managed paid search can support conversions and improve return on advertising spend.
Choose the right starting point
Fees vary based on account condition, scope and monthly advertising budget.
PPC for New Accounts
For businesses setting up Google Ads for the first time, with a clear starting point for Google Ads campaign management.
- Research and campaign planning
- Campaign setup
- Conversion-focused structure
- Monthly optimization from ₹5,000+
PPC for Existing Accounts
For underperforming campaigns that need structured review and improvement.
- KPI and campaign analysis
- Ads and keyword review
- Bids and targeting adjustments
- Landing page improvement direction
- Monthly optimization from ₹5,000+
PPC Consultation
For businesses needing specialist guidance, including account or policy-related issues.
- Account review
- Strategic guidance
- Policy compliance direction
- International clients: minimum USD $350/month
Real PPC Campaign Case Studies
Examples from previous Google Ads campaigns and the reported metrics for those campaigns.
Dental Clinic Google Ads Campaign
March 27, 2023 – August 21, 2023
Objective: bolster online presence and patient base.
Coaching Center Google Ads Campaign
April 24 – August 21, 2023
Objective: increase student enrollment through strategic digital advertising.
The client was struggling to acquire new leads for a healthcare business and was facing high average CPC costs.
Following account management, the reported case study showed an average CPC of INR 0.33, total cost of 6.22M and CTR of 9.79%, with leads and conversions generated.
“Excellent PPC service. Highly recommended.”
Client review • GoogleRecognized as a Leading PPC Agency in Kolkata
While I work as an independent consultant, clients often describe my services as equivalent to a full PPC Agency in Kolkata.
I follow a structured approach using campaign management, keyword research, landing page optimization and conversion tracking. Whether you need the personal focus of a PPC Expert in Kolkata or an agency-style process, the objective remains the same: make your advertising spend work as effectively as possible.
Common PPC Questions
What is PPC advertising?
PPC, or Pay-Per-Click advertising, is a form of paid digital advertising where advertisers pay when users interact with their ads, commonly through a click.
What are the account management charges for a PPC campaign?
Fees depend on whether the account is new or existing, the scope of work and monthly advertising budget. New account setup starts at ₹5,000, while existing account audit and fixes start at ₹10,000.
Why should I choose a PPC specialist?
An experienced PPC specialist can help with campaign structure, search intent, keywords, ads, bids, conversion tracking, landing pages and ongoing optimization.
How can PPC boost my business?
PPC can provide fast paid visibility, reach users with purchase or enquiry intent and generate traffic, leads or sales when campaigns and conversion paths are properly managed.
How quickly can I see results from PPC?
Paid search can provide visibility and traffic soon after campaigns become active, but meaningful performance depends on the market, budget, offer, targeting, landing page and conversion tracking.
Do you offer reporting and analytics?
Yes. Campaign performance can be reviewed through relevant metrics and conversion data so optimization decisions are based on actual campaign performance.
Can PPC help with lead generation?
Yes. Search campaigns can be structured around high-intent searches and conversion actions such as calls, forms, bookings or purchases.
Is PPC suitable for small businesses?
Yes. Campaign scope and budget can be tailored to a smaller business, with targeting focused on relevant locations, services and high-intent searches.
How do I get started with PPC services?
Start with a consultation or account review to understand your business, current advertising setup, goals, budget and opportunities for improvement.
Let’s Make Your PPC Budget Work Harder
Speak directly with a PPC consultant and build a campaign strategy around your actual business goals.
Google Ads • PPC • Lead Generation • Conversion Tracking • Landing Pages
Google Ads and PPC management focused on the work behind the click.
Good PPC management is not only about getting an advertisement in front of a searcher. The campaign needs to match search intent, the landing page needs to continue the message, and conversions need to be measured so the account can be improved from real data.
Search & keyword planning
Research the searches that match the offer, service area and customer intent, then separate useful demand from traffic that is unlikely to convert.
Campaign structure
Build focused campaign and ad-group structures so keywords, ads, locations, budgets and landing pages have a clear relationship.
Search-term control
Review actual search terms, add negative keywords where appropriate and refine targeting as the account gathers meaningful data.
Conversion tracking
Track agreed actions such as calls, forms, enquiries, appointments or sales so campaign decisions are connected to measurable outcomes.
Landing-page alignment
Check whether the promise made by the search and advertisement continues on the landing page, including message, trust, usability and conversion path.
Ongoing PPC optimisation
Use campaign data to review budgets, bids, ads, keywords, locations and conversion performance instead of treating the initial setup as the finished job.
The useful comparison is what happens after campaign setup: search-intent research, campaign structure, search-term analysis, conversion tracking, landing-page alignment and ongoing optimisation. These are the practical parts of managing Google Ads that connect paid traffic with measurable enquiries or sales.
Discuss your PPC campaign →